Guru is proud to announce the 1st place finish of Dede Griesbauer aboard her Guru Crono at the Ironman U.K. race on August 20th, 2006. Dede led the race from start to finish, getting off her Guru Crono with a 17minute lead, and never looked back.

This is Dede’s 1st Ironman title. Please join us in congratulating Dede on her hard work and dedication while wishing her the best of luck in her future races.





GURU CELEBRATES DESIREE FICKER'S 2nd PLACE FINISH AT THE 2006 FORD IRONMAN
WORLD CHAMPIONSHIP

Top North American female finisher delivers personal best riding Guru Crono


October 23rd, 2006 (Montreal, Canada) - Guru, the world's premier
manufacturer of custom-made road and triathlon bikes, is thrilled to
announce the second place finish of elite athlete Desiree Ficker at the 2006
Ford Ironman World Championship in Kona, Hawaii, this past Saturday. Ficker
turned in an impressive 2nd place finish amongst 1700 triathletes and became
the top North American female triathlete at Kona.

The 29 year-old Austin, Texas resident, completed Ironman with a time of
09:24:02. Ficker, who performed strongly and consistently throughout the
race, transitioned from the swim portion in 27th place. However, she
attributes much of her success to the bike leg of the race and her custom
Guru Crono, as she was able to pull ahead to 4th place, positioning herself
for a superb run in the final leg and her podium finish.

"I am so happy with my second place finish in the Ironman Hawaii. The new
Guru Crono I was riding felt amazing. I was able to work my way through the
field and come off the bike far enough ahead to run into second place. My
bike fit was so perfect and comfortable I was having a blast moving through
the lava fields on my fast aerodynamic machine, the Guru. The beautiful
paint job added a special touch so that I could feel pretty even in the
midst of sweat and tough conditions. Thank you Guru!"

Guru Executive Vice-President Frank Ianni celebrated Ficker's
accomplishment. "Desiree's remarkable performance was inspiring," says
Ianni. "Her ability to come off the swim and significantly close the gap
while riding her custom Guru Crono, our flagship Triathlon Carbon bike, is a
testament to Desiree's training and work ethic."

During this year's Ironman, Guru also continued their remarkable progress in
the custom triathlon bike market. Not only did Ficker finish in one of the
top positions on her Guru bike, but 38 triathletes also rode Guru Bicycles
during the bike segment of the competition.

"Guru had an over 50 % increase in our bike count versus last year's Ironman
Championship," commented Ianni. "This, combined with Desiree's podium finish
in Hawaii, continues to position Guru as the leading force in the custom
triathlon bike market ".

Guru, the premier triathlon and road custom bike manufacturer in the world,
handcrafts each bike one at a time and is unique in producing geometrically
personalized bicycles in four materials: carbon, titanium, aluminium and
steel. The Guru Crono, the most advanced triathlon and time-trial bike of
its kind, is the first and only customizable seamless aero carbon monocoque
frame in the world.

Guru's high-end bikes designed to meet the demanding needs of serious and
passionate cyclists looking for the best. For more
information on Crono's features and other Guru Bicycle products please visit
www.gurubikes.com.


About Guru:
Founded in 1998 and based in Montreal, Canada, Guru is a premier custom road
and triathlon bike manufacturer providing retailers and consumers with
personalized and completely assembled bicycles, handcrafted in-house with
carbon fibre, titanium, steel and aluminum.